Saturday, November 26, 2011

What Motivates Us?

How does money motivate us? This is one of the most important questions to ask given its predominance in all our lives.

If you haven't seen Dan Pink's presentation below then you may be surprised by the latest scientific findings and how they overturn decades and even centuries of belief on money's role as the primary mover in our advancement as a species.

Turns out money is only a good motivator for tasks that require basic mechanical skills – lifting boxes, ringing up merchandise on the cash register and the like – exactly the types of jobs that are now being rapidly automated away by mechanization that Ben McLeish and others speak about. Once tasks require even rudimentary cognitive skills money counterintuitively hinders performance.

This is an interesting state of affairs and one that is fundamentally redefining our conceptions on how to best tap the vast capability we collectively possess and in so doing how we can most effectively transition from a society based on scarcity to one of abundance.

The Surprising Truth About What Motivates Us

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